Scope: Social, Branding, Campaign
Type: Internal Project | Agency: RPA
During my time at RPA, I actively participated in a variety of internal initiatives and created engaging social media content that aligned with the agency's vision. I collaborated with cross-functional teams to develop innovative visual concepts, contributing to campaigns that highlighted RPA's unique culture and values.
Social posts created for Facebook, Instagram and LinkedIn, showcasing the agency's People First, Thought Leadership, Agency Culture and Recruitment pillars.
RPA releases seasonal merchandise created by interns, with all proceeds going to a chosen charity partner. My partners and I put a lot of effort into brainstorming and conceptualizing our designs. Though not selected, I'm proud of the work we did.
Summer 22' Theme: THERAsurf
Art Director: Myself | Copywriter: Claire Tichy
If you ask surf therapy kids what they feel on the waves, they’ll say it’s like they’re on a zero-gravity adventure through another planet. Or, like they’ve grown a stylish set of fins are becoming one with the fish. Or, like they’re brushing past mighty sea monsters.
That’s the thing about it: There is no one feeling. Every THERASurf kid experiences a different world out there.
In this collection, we’ve illustrated the fantasy of how surf therapy kids feel on the waves into T-shirt reality.
Spring 22' Theme: Women's Month
Art Director: Myself | Copywriters: Hovannes Petrosyan & Logan Blake
The voices of women are often interrupted. Ignored. Silenced.
Although there’s been significant progress in rectifying this long-spanning injustice thanks to those who dared to speak out, we’re nowhere near finished. While we celebrate how far we’ve come, it’s also time to be more determined than ever to break the bias. Let’s end it once and for all.
Find and utilize every outlet. To be heard is the first step.